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Look for the Signature: Using Personal Signatures as Extrinsic Cues Promotes Identity-Congruent Behavior
We investigate the novel premise that a personal signature – an individual’s own handwritten version of their name – can prime identities when used as an extrinsic cue. Keri L. Kettle and Antonia Mantonakis
Buying wine as a gift
Shopping for wine as a gift? Here are 3 tips from a consumer psychologist…
What wine I recommend
Having a hard time selecting wine? Here are 3 tips from a consumer psychologist…
3 Tips when having friends over for wine
Having friends over for wine? Here are 3 tips from a consumer psychologist…