The Effects of Perceived Product-Extrinsic Cue Incongruity on Consumption Experiences: The Case of Celebrity Sponsorship
Clemente, Sarah, Eric Dolansky, Antonia Mantonakis, and Katherine White. “The Effects of Perceived Product-Extrinsic Cue Incongruity on Consumption Experiences: The Case of Celebrity Sponsorship.” Marketing Letters 25.4 (2014): 373-384. Print.
[View from Publisher]
Joordens, S., Walsh, D., & Mantonakis, A. (2013). Intelligence as it relates to conscious and unconscious memory influences. Canadian Journal of Experimental Psychology / Revue canadienne de psychologie expérimentale, 67(3), 165–174 [View from Publisher]
Mantonakis, Antonia, Amanda Wudarzewski, Daniel M. Bernstein, Seema L. Clifasefi, and Elizabeth F. Loftus. “False Beliefs Can Shape Current Consumption.” Psychology 4 (2013): 302-308. Print.
[View From Publisher]
Seema L. Clifasefi, Daniel M. Bernstein, Antonia Mantonakis, Elizabeth F. Loftus,
“Queasy does it”: False alcohol beliefs and memories may lead to diminished alcohol preferences,
Volume 143, Issue 1, 2013, Pages 14-19 [View From Publisher]
Surprising Fluency: Bruce Whittlesea’s Contributions to our Understanding of Fundamental Cognitive Processes
Mantonakis, A., Hastie, R. (2011). Surprising Fluency: Bruce Whittlesea’s Contributions to Our Understanding of the Role of Fundamental Adaptive Cognitive Processes. In: Higham, P.A., Leboe, J.P. (eds) Constructions of Remembering and Metacognition. Palgrave Macmillan, London.
Mantonakis, A., Bernstein, D.M., Loftus, E.F. (2011). Attributions of Fluency: Familiarity, Preference, and the Senses. In: Higham, P.A., Leboe, J.P. (eds) Constructions of Remembering and Metacognition. Palgrave Macmillan, London.
Mantonakis, Antonia. “A Brief Pause between a Tagline and Brand Increases Brand Name Recognition and Preference.” Applied Cognitive Psychology 26 (2012): 61-69. Print.
This paper explores the outcome of the visual encoding of brands in meaningful sentences (i.e. in taglines) on brand name recognition and preference. [View from Publisher]
Mantonakis, Antonia, Pauline Rodero, Isabelle Lesschaeve, and Reid Hastie. “Order in Choice: Effects of Serial Position on Preferences.” Psychological Science 20.11 (2009): 1309-1312. (Lead Article). Print.
When several choice options are sampled one at a time in a sequence and a single choice of the best option is made at the end of the sequence, which location in the sequence is chosen most often? We report a large-scale experiment that assessed tasting preferences in choice sets of two, three, four, or five wines. [View from Publisher]